Monetization & Business Models

King.com received 1 patent that addresses player retention when users get stuck on difficult levels. The system monitors a player's progress and automatically identifies failure patterns, such as multiple unsuccessful attempts at completing a stage in Candy Crush Saga. Once certain thresholds are met, the technology generates social notifications that are sent to the player's friends without requiring the stuck player to manually request help. This automated approach converts moments of player frustration into opportunities for viral loops, transforming gameplay obstacles into triggers that bring lapsed friends back into the game while creating pathways toward in-game purchases.

Cygames received 1 patent for a dual-tier progression system designed to help players maintain balanced character rosters in gacha and role-playing games. The technology establishes a player-defined rank threshold that separates party members into two groups based on their current level. Characters falling below this benchmark receive advantageous upgrade conditions, allowing them to level up without consuming the normal resources or meeting the standard requirements that would otherwise be necessary. Once these underperforming characters reach the threshold rank, they revert to the game's regular progression economy, ensuring that newer or weaker party members can quickly catch up to stronger teammates without forcing players into repetitive grinding sessions.